On this page, we briefly cover three key areas:
1. Not all marketing is as sustainable as many people think.
2. How we've made our services so sustainable.
3. The impact of our services and a breakdown of them.
"...total emissions generated by emails is estimated to be 300 million tonnes of CO2 a year - equivalent to the annual emissions of 63 million cars."
"The electronic waste problem is also colossal and growing. In 2019 the industry was responsible for a gigantic 53.6 million metric tonnes (Mt) of e-waste across the world. That's the equivalent to the weight of 350 cruise ships, and up an alarming 21% over the past five years."
"The proportion of UK consumers that are more likely to open a physical letter than an email". MarketReach
"88% of Gen Z respondents would prefer brand experiences which are delivered by blending digital and physical channels." YouGov
"90% of campaigns that included door drops saw an increase in new customers, compared to 59% of those without ."MarketReach
"In Q2 of 2019...consumers engaged with 91% of all Direct Mail. By Q2 2020, this figure had soared to 96%." JICMAIL
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